An ACORN Event

Organic Ambassador Training - PEI

Date(s) March 30, 2016

PEI Farm Centre (Rm 107)

420 University Ave

Charlottetown, PE


Organic Ambassador Training - PEI

You're passionate about organic food and farming, and have so much (or even some!) knowledge to share - why not spread the message and get others to care?

ACORN is launching a new Organic Ambassador training program to provide those like you – and other farmers, consumers, retailers and supporters of organic agriculture –  with hands-on training to be a clear voice for organics in your market and/or community. 

With communications training and clear and consistent messaging on organics under your belt after this training, you will be able to dispel organic food myths, increase consumer clarity about what organic really means, and empower others with a greater understanding of important food and farming issues.

Join facilitator Corrie Melanson of See Meaning Graphic Facilitation for a half-day workshop on persuasive communication and marketing skills and become a fully trainined "Organic Ambassador."

The three-hour session will:

  • Increase your knowledge and skills in persuasive communication and marketing
  • Provide concise answers to tough questions (e.g.Is organic food really pesticide-free?) and clear, consistent messaging on organics
  • Feature networking between participants (farmers, consumers, retailers)
  • Introduce new education and awareness tools to be used in promoting organics
  • Discuss on-going engagement and outreach opportunities for trained Ambassadors
  • Empower you to generate an educated buzz about organics in your market and/or community!

Registrations will be accepted at-the-door, however, register by 12pm on March 28th and receive food!  Otherwise, you'll benefit from:

  • Half-day training
  • Organic Ambassador Toolkit complete with organic FAQ reference guide, a ready-to-deliver "all about organic" presentation suitable for a general public audience, and other tools to support outreach on organics (including your very own "Ask Me About Organic" button)
  • Follow-up hour-long webinar training "How to Deliver Good Community Presentations"

Learn more about the Organic Ambassador training program and direct any questions to 

**Please note that the membership rate applies to PEI COPC members as well. If you are not also an ACORN member, please contact us at 1-866-322-2676 to register.

Thanks to the Prince Edward Island Department of Agriculture & Forestry for making this event possible.